• Posts Tagged ‘brand protection’

    GMA Brand Protection and Supply Chain Integrity Report

    by John Spink • March 13, 2014 • Blog • 0 Comments

    On February 20, 2014, the Grocery Manufacturers Association (GMA) released their new report on “Brand Protection and Supply Chain Integrity.”  With my MSU colleague Dr. Doug Moyer, we participated in the Brand Protection Working Group that provided guidance for the project.  This report was commissioned by GMA and the Food Marketing Institute (FMI) based...

    Read more →